The Questions Every Dispensary Should Be Able to Answer

Most retailers know their sales numbers. Few know if their promotions actually work. Here are the 18 questions Kiefy answers—that your POS can't.

Discount Health

Understand the true health of your promotional strategy at a glance.

Retention & Loyalty

Discover whether your discounts create lasting customers or temporary traffic.

Acquisition Quality

Measure whether your acquisition spend attracts loyal customers or discount tourists.

Behavioral Intent

Decode the 9 behavioral signals hidden in every promotion.

VIP Protection

Protect your best customers from unnecessary discounting.

Traffic Patterns

Time your promotions for maximum incremental impact.

Segments

Identify which customer segments need attention and intervention.

Winback

Track your success at recovering customers you'd lost.

Portfolio Strategy

Optimize your promotional mix for balanced growth and retention.

The 18 Questions at a Glance

#
Question Theme
What Kiefy Reveals
1
Discount Strategy Health
Store GPA, EDR trends, Promo ATV vs. Store ATV
2
Scale/Restructure/Retire
SCALE/CONTINUE/RESTRUCTURE/RETIRE verdicts for every promo
3
Customer Retention
First-time customer return rates, cohort retention heatmaps
4
Organic vs. Dependent Loyalty
With-promo vs. Without-promo retention split
5
Acquisition Quality
Same-period return rates by promo, customer stickiness
6
Acquisition ROI
True CAC based on retained customers, not acquired count
7
Behavioral Intent
9-axis Intent Radar revealing why customers respond
8
Basket Expansion
Spend Lift and Cross-Sell metrics vs. customer baseline
9
VIP Margin Protection
VIP Share analysis and margin erosion calculations
10
VIP Base Health
VIP tier growth, At-Risk alerts, Deal Seeker warnings
11
Traffic Timing
Day-of-week analysis by cohort for optimal promo timing
12
At-Risk Customers
Personalized cadence-based alerts, priority ranking
13
Developing Customer Habits
Discount dependency early warning, segment migration
14
Lasting vs. Temporary Gains
Three-period comparison: Baseline → Analyzed → After
15
Margin vs. Volume Trade-offs
Margin % trends alongside revenue growth
16
Winback Effectiveness
Lapsed customer reactivation tracking and post-winback retention
17
Portfolio Balance
Growth Engines vs. Loyalty Builders vs. Basket Builders mix
18
Discount Optimization
Targeting recommendations, VIP exclusions, threshold strategies

Ready to Answer These Questions for Your Store?

Get your first Discount Effectiveness Report and discover what your POS has been hiding.